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HomeMy WebLinkAbout2019-09-16-G01 Presentation_3CMA AwardAGENDA ITEM: CITY OF WAUKEE, IOWA CITY COUNCIL MEETING COMMUNICATION MEETING DATE: September 16, 2019 AGENDA ITEM:Recognition of Waukee Marketing and Communications Department 3CMA Silver Circle Award FORMAT:Presentation SYNOPSIS INCLUDING PRO & CON: The City-County Communications & Marketing Association (3CMA) announced the 2019 winners of its national Savvy Awards Competition during a ceremony at the Hilton Denver City Center - Denver, CO on Thursday, Sept. 5. The City of Waukee was the Silver Circle Award Winner in the 2019 Savvy Awards competition in the category: Digital Interactive – Electronic Newsletter. The Waukee Marketing & Communications Department worked to redesign and relaunch the City’s bi-monthly newsletter in late 2018 with goals to make it more mobile-friendly, align branding and ensure newsletter users were receiving important information in a concise manner. Savvy Awards judges noted that the new design was an “awesome improvement from the past to the current! The layout is great and the GIFs really add to the consumable content. It is a really mobile-friendly layout. This is a great looking e-newsletter! I love the bold colors, and the short, to the point content.” The Savvy Awards, held in conjunction with 3CMA’s Annual Conference, recognize outstanding local government achievements in communications, public-sector marketing and citizen-government relationships. The Savvies salute skilled and effective city, county, agency or district professionals who have creatively planned and carried out successful innovations in communications and marketing. 3CMA accommodates local government organizations of all sizes and budget classes by judging entries in several different population groups. Over 700 entries in 40 categories were received. 3CMA utilized volunteer judges from across the United States to review every entry and provide constructive comments on the winning entries. 72 first-place Savvy Awards were presented. 72 second-place Silver Circle Awards and 73 third-place Awards of Excellence were also presented. FISCAL IMPACT INCLUDING COST/BENEFIT ANALYSIS: COMMISSION/BOARD/COMMITTEE COMMENT: STAFF REVIEW AND COMMENT: G1 RECOMMENDATION: ATTACHMENTS: None PREPARED BY:Becky Schuett REVIEWED BY: PUBLIC NOTICE INFORMATION – NAME OF PUBLICATION: DATE OF PUBLICATION: